Here’s what happens when you apply what’s inside.

Michelle went from burnout to booked out—without more weddings.

Here’s the exact roadmap florists use to go from invisible to in-demand in luxury hospitality.

Step 1: Become the Go-To Hotel Florist (Modules 1–2)

Module 1: Become the Florist Hotels Can’t Ignore

📌 Build the presence, brand, and portfolio that gets you chosen without chasing.

Inside Module One, You’ll:
✔️ Learn the 3-step framework for crafting a portfolio that instantly resonates with hotel decision-makers.
✔️ Optimize your online presence so hotels see your value before you even pitch.
✔️ Get the exact branding framework to position yourself as a luxury hotel florist.
✔️ Design and present mock floral arrangements that align with high-end hotel aesthetics.

Module 2: Clarify Your Niche, Vision, and Goals

📌 Hotels aren’t just looking for florists—they’re looking for the right fit. This module helps you define your niche so you can position yourself as irreplaceable to the hotels that need you.

Inside Module Two, You’ll:
✔️ Identify the specific hotel clients that align with your strengths and signature style.
✔️ Define your unique value in hotel floristry—so you stand out in a competitive market.
✔️ Set clear, strategic business goals to track your progress and measure success.
✔️ Craft a brand vision that speaks directly to luxury hotels and their expectations.

Step 2: Land the Deal (Modules 3–5)

Module 3: Secure High-Value Hotel Partnerships with a Powerful Pitch & Mindset

📌 Luxury hotels don’t just hire florists—they invest in experts who understand their needs. This module gives you the exact strategy to confidently pitch, build relationships, and secure long-term hotel contracts.

Inside Module Three, You’ll:
✔️ Master the 3-step framework for crafting a high-converting pitch that speaks directly to hotel decision-makers.
✔️ Develop an unshakable mindset to confidently navigate high-stakes negotiations.
✔️ Learn the insider tactics for securing meetings with top hotel executives—without cold pitching.
✔️ Practice and refine your pitch so you can walk into meetings with clarity, confidence, and a clear game plan.

Module 4: Design, Propose & Deliver Floral Arrangements for Luxury Hotels

📌 Your designs are more than just flowers—they're an extension of a hotel’s luxury brand. In this module, you’ll learn how to create floral arrangements that impress high-end hotels, streamline your workflow, and position yourself as an indispensable creative partner.

Inside Module Four, You’ll:
✔️ Understand the unique floral needs of luxury hotels and how to design for impact & longevity.
✔️ Create compelling design proposals that stand out and secure long-term contracts.
✔️ Streamline your workflow for seamless delivery, setup, and ongoing hotel partnerships.
✔️ Access exclusive templates & planners to manage floral rotations and logistics effortlessly.

💡 By this point, you’re already pitching with confidence—and now you’ll learn to lock in long-term contracts.

Module 5: Confidently Price & Negotiate Lucrative Hotel Contracts

📌 Luxury hotels don’t negotiate on price—they invest in value. In this module, you’ll learn how to position your pricing, negotiate long-term contracts with confidence, and secure stable, high-value agreements that protect your bottom line.

Inside Module Five, You’ll:
✔️ Discover the exact pricing strategies that luxury hotels say yes to—without undercharging.
✔️ Master high-stakes negotiations to secure multi-month or year-long contracts.
✔️ Access plug-and-play contract templates that protect your business and ensure profitable deals.
✔️ Handle objections with confidence so you can close deals without discounting your worth.

Step 3: Build Recurring Revenue (Modules 6–8)

Module 6: Build a Reputation That Keeps Hotels Coming Back

📌 The best hotel florists don’t chase clients—they attract them. This module teaches you how to turn one-time hotel clients into long-term partnerships that generate consistent revenue and referrals.

Inside Module Six, You’ll:
✔️ Transform one-time hotel gigs into profitable, long-term contracts with retention strategies that work.
✔️ Leverage testimonials & case studies to build social proof and position yourself as the go-to hotel florist.
✔️ Learn insider referral strategies to get recommended by satisfied hotel clients.
✔️ Build a reputation that makes you the obvious choice for new hotel contracts—no more chasing leads.

Module 7: Scale Your Hotel Floristry Business Without Losing Quality

📌 Luxury hotels don’t want florists who are overworked—they want florists who can deliver at scale. This module will help you expand your client base, manage multiple hotels with ease, and build a streamlined system for growth.

Inside Module Seven, You’ll:
✔️ Expand to multiple hotel accounts while maintaining quality and exclusivity.
✔️ Learn when and how to hire to support growth—so you don’t burn out.
✔️ Access done-for-you SOP templates to streamline systems and scale efficiently.
✔️ Master resource and staff management to ensure smooth operations as demand increases.

Module 8: Long-Term Support & Accountability for Continued Growth

📌 Success doesn’t stop after landing your first contract—this module makes sure you don’t plateau, self-sabotage, or shrink back.

Why? Because the people who do hesitate at this point are often afraid of success, not just failure.

Inside Module Eight, You’ll:
✔️ Have access to an included peer community for ongoing insights, strategy, and motivation 24/7.
✔️ Stay accountable with access to live coaching call upgrades to review progress and refine your strategy.
✔️ Track & optimize your goals with structured business review worksheets.
✔️ Access exclusive learning resources so you continue evolving as a luxury hotel florist.