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The Hotel Florist | starter kit

Your First Hotel Floral Contract Is Closer Than You Think.

The Hotel Florist® Starter Kit is your step-by-step system to confidently pitch, price, and partner with luxury hotels — even if you're starting from scratch.

Get Lifetime Access Before It’s Gone

Enrollment Closes in Just Days — This Program Is Retiring for Good.

What You’ll Walk Away With:
✔️ Your first hotel floral proposal — done and ready
✔️ The contract template I used to land Four Seasons + JW Marriott
✔️ Confidence to pitch luxury hotel clients (and actually get a response)
✔️ A pricing system that protects your profit
✔️ Lifetime access + all future updates

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The Hotel Florist | starter kit

Your First Hotel Floral Contract Is Closer Than You Think.

The Hotel Florist® Starter Kit is your step-by-step system to confidently pitch, price, and partner with luxury hotels — even if you're starting from scratch.

YES, I WANT THIS NOW

Enrollment Closes in Just Days — This Program Is Retiring for Good.

What You’ll Walk Away With:
✔️ Your first hotel floral proposal — done and ready
✔️ The contract template I used to land Four Seasons + JW Marriott
✔️ Confidence to pitch luxury hotel clients (and actually get a response)
✔️ A pricing system that protects your profit
✔️ Lifetime access + all future updates

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Trusted by global brands in hospitality, fashion & lifestyle.
HOTELS I HAVE WORKED WITH
how to start —

How to Start Working With Hotels — No Experience Needed

Curious how florists partner with luxury hotels?
You’re not alone.

This Starter Kit walks you through the entire process — from who to talk to, what to say, and how to confidently pitch and price your services for recurring income.

You don’t need connections. You don’t need to figure it out alone.
You just need a starting point — and this is it.

YES — I Want to Start With Hotels Today
how to start —

How to Start Working With Hotels — No Experience Needed

Curious how florists partner with luxury hotels?
You’re not alone.

This Starter Kit walks you through the entire process — from who to talk to, what to say, and how to confidently pitch and price your services for recurring income.

You don’t need connections. You don’t need to figure it out alone.
You just need a starting point — and this is it.

YES — I Want to Start With Hotels Today

You’re the Perfect Fit for This If…

You’ve built a solid floral business — but you’re craving more consistency, strategy, and income you don’t have to chase.

You’re ready to step into a new level of authority by working with hotels — and you want a system that actually works (without having to guess).

You know you’re capable — but pitching luxury clients still brings up imposter syndrome, pricing doubt, visibility fear, or fear of rejection.

The Hotel Florist®

Starter Kit

Best Value + Bonus Gift

$1,490

✨ Pay-in-Full Bonus: Save $300 + Get a Signed Copy of Hotel Florist Profit Method
(shipped directly to your door)

$1,490 once
Save $298 + HFPM Book Bonus gift included

    • ⬥ Plug-and-play Canva proposal template that makes you stand out from the competition.
    • ⬥ My personal hotel contract template — the same one used to land JW Marriott, Hilton, and Four Seasons. 
    • ⬥ Custom pricing worksheet to charge your worth with clarity and confidence.
    • ⬥ Pitching guide to craft and deliver proposals hotels can’t resist.
    • ⬥ 30+ must-ask questions to unlock access to hotel decision-makers and close the deal.

      ⬥ Long-lasting floral design techniques that impress hotels and save you hours each week.

      ⬥ Accountability checklist to help you stay focused and land your first contract faster.

      ⬥ Step-by-step system to confidently land hotel floral partnerships—even if you’re starting from scratch.

    ⬥ BONUS: Signed copy of the Hotel Florist Profit Method mailed to your door. 💌 Only 7 signed copies left. First-come, first-shipped.

  • 🔒 Risk-Free Enrollment: Lifetime access + all future updates
I’m In — Let’s Land My First Hotel Contract

Start Now for $149

$149/mo

Everything You Need to Land Your First Hotel Partnership

$149/mo for 12 months
Access all modules instantly.

  • ⬥ Plug-and-play Canva proposal template that makes you stand out from the competition.
  • ⬥ My personal hotel contract template — the same one used to land JW Marriott, Hilton, and Four Seasons. 
  • ⬥ Custom pricing worksheet to charge your worth with clarity and confidence.
  • ⬥ Pitching guide to craft and deliver proposals hotels can’t resist.
  • ⬥ 30+ must-ask questions to unlock access to hotel decision-makers and close the deal.

    ⬥ Long-lasting floral design techniques that impress hotels and save you hours each week.

    ⬥ Accountability checklist to help you stay focused and land your first contract faster.

    ⬥ Step-by-step system to confidently land hotel floral partnerships—even if you’re starting from scratch.
  • 🔒 Risk-Free Enrollment: Lifetime access + all future updates
Start Now — I'm Ready to Work With Hotels

Get Instant Access to The Hotel Florist® Starter Kit — Your First Hotel Floral Contract Starts Now.

The Hotel Florist®

Starter Kit

Your First Hotel Floral Contract Is Closer Than You Think!

Master the art of crafting proposals that win hotel contracts every time. Includes a ready-to-use contract template to save you hours of work and help you close deals faster.

Best Value + Bonus Gift

$1,490

✨ Pay-in-Full Bonus: Save $300 + Get a Signed Copy of Hotel Florist Profit Method
(shipped directly to your door)

$1,490 once
Save $298 + HFPM Book Bonus gift included

    • ⬥ Plug-and-play Canva proposal template that makes you stand out from the competition.
    • ⬥ My personal hotel contract template — the same one used to land JW Marriott, Hilton, and Four Seasons. 
    • ⬥ Custom pricing worksheet to charge your worth with clarity and confidence.
    • ⬥ Pitching guide to craft and deliver proposals hotels can’t resist.
    • ⬥ 30+ must-ask questions to unlock access to hotel decision-makers and close the deal.

      ⬥ Long-lasting floral design techniques that impress hotels and save you hours each week.

      ⬥ Accountability checklist to help you stay focused and land your first contract faster.

      ⬥ Step-by-step system to confidently land hotel floral partnerships—even if you’re starting from scratch.

    ⬥ BONUS: Signed copy of the Hotel Florist Profit Method mailed to your door. 💌 Only 7 signed copies left. First-come, first-shipped.

  • 🔒 Risk-Free Enrollment: Lifetime access + all future updates
I’m In — Let’s Land My First Hotel Contract

Start Now for $149

$149/mo

Everything You Need to Land Your First Hotel Partnership

$149/mo for 12 months
Access all modules instantly.

  • ⬥ Plug-and-play Canva proposal template that makes you stand out from the competition.
  • ⬥ My personal hotel contract template — the same one used to land JW Marriott, Hilton, and Four Seasons. 
  • ⬥ Custom pricing worksheet to charge your worth with clarity and confidence.
  • ⬥ Pitching guide to craft and deliver proposals hotels can’t resist.
  • ⬥ 30+ must-ask questions to unlock access to hotel decision-makers and close the deal.

    ⬥ Long-lasting floral design techniques that impress hotels and save you hours each week.

    ⬥ Accountability checklist to help you stay focused and land your first contract faster.

    ⬥ Step-by-step system to confidently land hotel floral partnerships—even if you’re starting from scratch.
  • 🔒 Risk-Free Enrollment: Lifetime access + all future updates
Start Now — I'm Ready to Work With Hotels
Here’s What Happens When You Finally Know Where to Start.
"I'm so excited to start implementing what I've learned and going through the checklist!"
 
De La Fleur Designs | Miami Florist ...  
Daphne Z.

Here’s What You’ll Walk Away With

Inclusion No.1 —

Step-by-Step Floral Method

Master the art of crafting proposals that win hotel contracts every time. Includes a ready-to-use contract template to save you hours of work and help you close deals faster.

Here is what you'll get

Inclusion No.1

Step-by-Step Floral Method

Master the art of crafting proposals that win hotel contracts every time. Includes a ready-to-use contract template to save you hours of work and help you close deals faster.

Inclusion No.2 —

The Gate Openers

The Gate Openers: Key Questions to Land Hotel Partnerships Guide" (over 30+ questions) has already helped florists like you secure dream hotel clients, including landing a Waldorf Astoria account in under a week—a partnership still thriving three years later.

Inclusion No.2

The Gate Openers

The Gate Openers: Key Questions to Land Hotel Partnerships Guide" (over 30+ questions) has already helped florists like you secure dream hotel clients, including landing a Waldorf Astoria account in under a week—a partnership still thriving three years later.

Inclusion No.3 —

How to Become a Hotel Florist Guide

The How to Become a Hotel Florist Guide gives you everything you need to confidently approach luxury hotels, secure floral contracts, and build long-term partnerships. From identifying the right decision-makers to crafting winning pitches and follow-ups, this guide is your shortcut to landing clients faster. It’s packed with real-world examples, key talking points, and insider tips to help you stand out and create value that hotels can’t resist.

Inclusion No.3

Hotel Floral Designs Guide

The How to Become a Hotel Florist Guide gives you everything you need to confidently approach luxury hotels, secure floral contracts, and build long-term partnerships. From identifying the right decision-makers to crafting winning pitches and follow-ups, this guide is your shortcut to landing clients faster. It’s packed with real-world examples, key talking points, and insider tips to help you stand out and create value that hotels can’t resist.

About the founder —

Hi, I'm Franceska

The Hotel Florist®

Since launching my floral business in 2015, my journey has taken me from designing weddings and events to partnering with some of the most prestigious luxury hotels worldwide.

In 2017, I shifted my focus to the hotel industry, creating floral installations that not only elevated guest experiences but also built sustainable, long-term partnerships.

By 2020, I began sharing my proven strategies with florists around the world, helping them create consistent income and thrive in the hotel industry. This combination of hands-on experience and a passion for mentoring has shaped The Hotel Florist® into the go-to resource for florists ready to scale their businesses with hotel clients.

If I can build a global business without industry connections, so can you — and this Starter Kit shows you how.

About the founder —

Hi, I'm Franceska

The Hotel Florist®

Since launching my floral business in 2015, my journey has taken me from designing weddings and events to partnering with some of the most prestigious luxury hotels worldwide.

In 2017, I shifted my focus to the hotel industry, creating floral installations that not only elevated guest experiences but also built sustainable, long-term partnerships.

By 2020, I began sharing my proven strategies with florists around the world, helping them create consistent income and thrive in the hotel industry. This combination of hands-on experience and a passion for mentoring has shaped The Hotel Florist® into the go-to resource for florists ready to scale their businesses with hotel clients.

If I can build a global business without industry connections, so can you — and this Starter Kit shows you how.

I was working 6 days a week designing weddings and events, constantly overwhelmed, underpaid, and wondering if I’d ever get off the hamster wheel and actually build the life I dreamed of.

I realized I couldn’t keep running on empty.
I needed to create a better system— not just for myself, but for anyone striving to build a sustainable floral business ON THEIR TERMS..⁠⁠⁠⁠

I took everything I knew — Hotel & Restaurant Management, International Tourism, Floral Design — and combined it with my love of luxury travel and flowers. That’s how The Hotel Florist® was born.

It’s the first-of-its-kind brand that helps florists land luxury hotel clients, create consistent income, and build a business that honors their creativity — without burnout.

Becoming a Hotel Florist gave me the consistent income I’d been chasing — and the freedom to create for some of the biggest luxury brands in the world.

My business took off. But more importantly — I stopped burning out.

Now I want to help you do the same.

Whether you’re craving more freedom, better clients, or a business model that actually makes sense — this is your shortcut.

Inside, you’ll learn how to expand your business, grow as a florist, define your creative signature, earn 6 or even 7 figures, and finally work less while achieving more.

“I didn’t just learn how to pitch — I finally had a plan that worked.”
"I truly appreciate the focus of the program. It was really helpful to have a step-by-step plan on how to approach and get in front of hotel leadership. I also loved and used the pdf resources like long lasting flowers. I found it very practical and implementable."
 
Michael

Here is what we'll do together:

Module 1 —

Working with Hotels

Unlock the secrets to confidently land and retain hotel floral partnerships.
You’ll learn how to leverage proven strategies and apply insights tailored to your business so you can build strong, long-term hotel relationships from day one.

✔️ Insider intel on what hotels look for
✔️ Client retention frameworks florists aren’t taught
✔️ Clear direction so you can stop guessing and start growing

Here is what we'll do together:

Module 1

Working with Hotels

Unlock the secrets to confidently land and retain hotel floral partnerships.
You’ll learn how to leverage proven strategies and apply insights tailored to your business so you can build strong, long-term hotel relationships from day one.

✔️ Insider intel on what hotels look for
✔️ Client retention frameworks florists aren’t taught
✔️ Clear direction so you can stop guessing and start growing

Module 2 —

Proposals for Hotels

Master the art of creating irresistible proposals that get yeses fast.
Learn exactly what to say, what flowers to feature, and how to price your services with confidence.

✔️ Know what questions to ask
✔️ Use our plug-and-play Canva proposal
✔️ Feel fully equipped to pitch with clarity

Module 2

Proposals for Hotels

Master the art of creating irresistible proposals that get yeses fast.
Learn exactly what to say, what flowers to feature, and how to price your services with confidence.

✔️ Know what questions to ask
✔️ Use our plug-and-play Canva proposal
✔️ Feel fully equipped to pitch with clarity

Module 3 —

Building Confidence

Confidence isn’t something you’re born with—it’s something you build.
This module walks you through exactly how to show up as an expert, even if you’ve never worked with hotels before.

✔️ Eliminate imposter syndrome
✔️ Own your value as a floral partner
✔️ Learn what to say when you don’t know what to say

Module 3

Building Confidence

Confidence isn’t something you’re born with—it’s something you build.
This module walks you through exactly how to show up as an expert, even if you’ve never worked with hotels before.

✔️ Eliminate imposter syndrome
✔️ Own your value as a floral partner
✔️ Learn what to say when you don’t know what to say

Module 4 —

Handling Competition

Position yourself as the clear choice—even in a crowded market.
You’ll learn how to handle rejection, stay anchored in your value, and keep pitching with confidence (instead of spiraling into doubt).

✔️ Reframe rejection into redirection
✔️ Navigate competitive bids with grace
✔️ Stand out without over-explaining your worth

Module 4

Handling Competition

Position yourself as the clear choice—even in a crowded market.
You’ll learn how to handle rejection, stay anchored in your value, and keep pitching with confidence (instead of spiraling into doubt).

✔️ Reframe rejection into redirection
✔️ Navigate competitive bids with grace
✔️ Stand out without over-explaining your worth

Module 5 —

Landing Your First Meeting

Finally break into the hotel industry with clarity and ease.
We guide you through setting up walkthroughs, navigating your first hotel meeting, and knowing exactly what to say—even if it’s your first time.

✔️ Personalized support via Voxer or email
✔️ Get feedback before and after your walkthrough
✔️ Know how to follow up without feeling annoying

Module 5

Landing Your First Meeting

Finally break into the hotel industry with clarity and ease.
We guide you through setting up walkthroughs, navigating your first hotel meeting, and knowing exactly what to say—even if it’s your first time.

✔️ Personalized support via Voxer or email
✔️ Get feedback before and after your walkthrough
✔️ Know how to follow up without feeling annoying

Module 6 —

Putting Together Your Offer

 

Craft a proposal that gets noticed—and signed.
Use my proven hotel proposal template with a guided walkthrough so you’re never left wondering if you missed something.

✔️ Plug-and-play template + example
✔️ Review + refine your proposal before sending
✔️ Make sure you’re submission-ready with every question answered

Module 6

Putting Together Your Offer

 

Craft a proposal that gets noticed—and signed.
Use my proven hotel proposal template with a guided walkthrough so you’re never left wondering if you missed something.

✔️ Plug-and-play template + example
✔️ Review + refine your proposal before sending
✔️ Make sure you’re submission-ready with every question answered

Module 7 —

Follow Up

The fortune is in the follow-up.
Learn how to navigate this critical phase with confidence, professionalism, and strategic timing—without being pushy or overbearing.

✔️ Email scripts + reminder sequences
✔️ Learn how to nudge (and when to wait)
✔️ Support from THF team when you feel unsure

Module 7

Follow Up

The fortune is in the follow-up.
Learn how to navigate this critical phase with confidence, professionalism, and strategic timing—without being pushy or overbearing.

✔️ Email scripts + reminder sequences
✔️ Learn how to nudge (and when to wait)
✔️ Support from THF team when you feel unsure

Module 8 —

Negotiation & Contract Signing

 

Seal the deal like a pro.
You’ll get my exact contract template (used with Hilton, JW Marriott, and Four Seasons) and support to make sure it’s tailored to your needs before sending it off.

✔️ Contract prep walkthrough
✔️ Tips to avoid common florist mistakes
✔️ Feel confident and protected before signing

Module 8

Negotiation & Contract Signing

 

Seal the deal like a pro.
You’ll get my exact contract template (used with Hilton, JW Marriott, and Four Seasons) and support to make sure it’s tailored to your needs before sending it off.

✔️ Contract prep walkthrough
✔️ Tips to avoid common florist mistakes
✔️ Feel confident and protected before signing

Module 9 —

Start Working with Hotels

Celebrate your first win—and prepare for what’s next.
Now that you’ve landed your first partnership, learn how to scale, grow your income, and set the foundation for long-term success.

✔️ Scale with intention, not burnout
✔️ Learn how to upsell hotels into year-round contracts
✔️ Know what to track, what to tweak, and what to celebrate 🎉

Module 9

Start Working with Hotels

Celebrate your first win—and prepare for what’s next.
Now that you’ve landed your first partnership, learn how to scale, grow your income, and set the foundation for long-term success.

✔️ Scale with intention, not burnout
✔️ Learn how to upsell hotels into year-round contracts
✔️ Know what to track, what to tweak, and what to celebrate 🎉

"I'm 71, and still scaling my business—because of The Hotel Florist"
"It wasn't until I took a couple of classes with The Hotel Florist® and Franceska, that I truly found the confidence to scale my business. I'm 71, and have been in business for over 40 years and I'm still learning. You owe it to yourself to keep investing. You're worth It!"
 
Linda P.

Florist of 40+ Years

The Hotel Florist®

Starter Kit

Best Value + Bonus Gift

$1,490

✨ Pay-in-Full Bonus: Save $300 + Get a Signed Copy of Hotel Florist Profit Method
(shipped directly to your door)

$1,490 once
Save $298 + HFPM Book Bonus gift included

    • ⬥ Plug-and-play Canva proposal template that makes you stand out from the competition.
    • ⬥ My personal hotel contract template — the same one used to land JW Marriott, Hilton, and Four Seasons. 
    • ⬥ Custom pricing worksheet to charge your worth with clarity and confidence.
    • ⬥ Pitching guide to craft and deliver proposals hotels can’t resist.
    • ⬥ 30+ must-ask questions to unlock access to hotel decision-makers and close the deal.

      ⬥ Long-lasting floral design techniques that impress hotels and save you hours each week.

      ⬥ Accountability checklist to help you stay focused and land your first contract faster.

      ⬥ Step-by-step system to confidently land hotel floral partnerships—even if you’re starting from scratch.

    ⬥ BONUS: Signed copy of the Hotel Florist Profit Method mailed to your door. 💌 Only 7 signed copies left. First-come, first-shipped.

  • 🔒 Risk-Free Enrollment: Lifetime access + all future updates
I’m In — Let’s Land My First Hotel Contract

Start Now for $149

$149/mo

Everything You Need to Land Your First Hotel Partnership

$149/mo for 12 months
Access all modules instantly.

  • ⬥ Plug-and-play Canva proposal template that makes you stand out from the competition.
  • ⬥ My personal hotel contract template — the same one used to land JW Marriott, Hilton, and Four Seasons. 
  • ⬥ Custom pricing worksheet to charge your worth with clarity and confidence.
  • ⬥ Pitching guide to craft and deliver proposals hotels can’t resist.
  • ⬥ 30+ must-ask questions to unlock access to hotel decision-makers and close the deal.

    ⬥ Long-lasting floral design techniques that impress hotels and save you hours each week.

    ⬥ Accountability checklist to help you stay focused and land your first contract faster.

    ⬥ Step-by-step system to confidently land hotel floral partnerships—even if you’re starting from scratch.
  • 🔒 Risk-Free Enrollment: Lifetime access + all future updates
Start Now — I'm Ready to Work With Hotels

Get Instant Access to The Hotel Florist® Starter Kit — Your First Hotel Floral Contract Starts Now.

00

DAYS

00

HOURS

00

MINS

00

SECS

The Hotel Florist®

Starter Kit

Your First Hotel Floral Contract Is Closer Than You Think!

Master the art of crafting proposals that win hotel contracts every time. Includes a ready-to-use contract template to save you hours of work and help you close deals faster.

Best Value + Bonus Gift

$1,490

✨ Pay-in-Full Bonus: Save $300 + Get a Signed Copy of Hotel Florist Profit Method
(shipped directly to your door)

$1,490 once
Save $298 + HFPM Book Bonus gift included

    • ⬥ Plug-and-play Canva proposal template that makes you stand out from the competition.
    • ⬥ My personal hotel contract template — the same one used to land JW Marriott, Hilton, and Four Seasons. 
    • ⬥ Custom pricing worksheet to charge your worth with clarity and confidence.
    • ⬥ Pitching guide to craft and deliver proposals hotels can’t resist.
    • ⬥ 30+ must-ask questions to unlock access to hotel decision-makers and close the deal.

      ⬥ Long-lasting floral design techniques that impress hotels and save you hours each week.

      ⬥ Accountability checklist to help you stay focused and land your first contract faster.

      ⬥ Step-by-step system to confidently land hotel floral partnerships—even if you’re starting from scratch.

    ⬥ BONUS: Signed copy of the Hotel Florist Profit Method mailed to your door. 💌 Only 7 signed copies left. First-come, first-shipped.

  • 🔒 Risk-Free Enrollment: Lifetime access + all future updates
I’m In — Let’s Land My First Hotel Contract

Start Now for $149

$149/mo

Everything You Need to Land Your First Hotel Partnership

$149/mo for 12 months
Access all modules instantly.

  • ⬥ Plug-and-play Canva proposal template that makes you stand out from the competition.
  • ⬥ My personal hotel contract template — the same one used to land JW Marriott, Hilton, and Four Seasons. 
  • ⬥ Custom pricing worksheet to charge your worth with clarity and confidence.
  • ⬥ Pitching guide to craft and deliver proposals hotels can’t resist.
  • ⬥ 30+ must-ask questions to unlock access to hotel decision-makers and close the deal.

    ⬥ Long-lasting floral design techniques that impress hotels and save you hours each week.

    ⬥ Accountability checklist to help you stay focused and land your first contract faster.

    ⬥ Step-by-step system to confidently land hotel floral partnerships—even if you’re starting from scratch.
  • 🔒 Risk-Free Enrollment: Lifetime access + all future updates
Start Now — I'm Ready to Work With Hotels

Get Instant Access to The Hotel Florist® Starter Kit — Your First Hotel Floral Contract Starts Now.

00

DAYS

00

HOURS

00

MINS

00

SECS

✨ “The pricing part? OMG — that was everything!!”
"Dang you went OFFF! Thank youuuuu! I needed this!! The pricing part omg that was everything!!!"
  
Michelle C.
you may be wondering about some things

Frequently Asked Questions